For customers, they usually choose shoes for unique application

Over 100 years development, Nike company has developed from small to biggest. First innovation of Nike brand is Nike Air, the famous shoes all around the world. As it is famous, Nike has invented products from shoes to clothes, every area that customers' need. From nike air max to Nike Football Shoes, almost each sport field that players need. For Nike company, it is their measure to get the goal of sales.
For customers, they usually choose shoes for unique application. From satistics, customers usually choose shoes with three measures-Comfortable, stylish, feature. For them, comfortable is their biggest demand, second is feature-with unique application-for football players choose Nike football shoes, for basketball players choose Nike NBA shoes, also for skateball fans choose Nike SB is the best choice. Also the advantage of Nike shoes is the technology inside. With the Nike+iPod, place a sensor in the sole of your Nike shoe and view how you ran by syncing up with your iPod. As you run, the iPod tracks your time, distance, and calories burned. You can set up your iPod to play music while you workout. Begin with a nice slow song when you are stretching, then when you hear your fast paced pop music you know the 5 minute stretching time you allotted is up, and its time to run! Set up your Nike+iPod to play rock music when you want to be in your calorie burning zone, and then to go back to pop when you are running or jogging at normal speed again.
It is also well known about Nike technology is Nike Shox technology. The small hollow column of the Shox is making up the midsole of the shoe. The material of the shoes is mostly made of rubber. The formations of the Shox come in various styles, but exactly speaking, they usually come with four circular columns. Generally speaking, the Nike Shox shoes vary in height, and triangular and rectangular Shox that provide better stability that can also be five or six. According to the research, the Shox Technology was first introduced in late 2000. The Shox Technology is believed to be able to absorb maximum impact when running and provide extra power for the runners by the spring effect of the Shox. The Shox is generally made of rubber and is very durable.
Also for Nike, what female need is the new theme of Nike target. It is well known that the main customers in the market is women. For women, colors and stylish are their first goal to choose Nike shoes. From sport shoes to rain boots, Nike has transform their shoes' taste for women, with stylish of new fashion, Air Max CN women shoes want to get the goal that grab every women's heart. Expecially Nike Boots, it has the maximum performance and are very strong. All metal hardware delivers durability and style. Visible heel Air-Sole unit provides the ultimate in cushioning. The Boots featuring full waterproofing and an All-Trac outsole compound for max traction on all kinds of terrain.
Changing the line of development of Nike Air Max SkyBin Shoes is a new challange of Nike company. Even it is a little hard to match every customer's need, it is easy for Nike to get its new style. Just do it-the motto of Nike company-also take action in Nike shoes.